How do you locate what your viewer is doing on your website?Know the right tool with me.

To locate what your viewer is doing on your website, you can use a heat mapping tool like Hotjar. Heat mapping tools allow you to see where users are clicking, scrolling, and hovering on your website. This information can help you identify areas of your website that need improvement, such as buttons that are hard to find or pages that are not being scrolled down.

  1. What is Hotjar?

Hotjar is a heat mapping and analytics tool that helps you understand how users interact with your website. It provides a variety of features, including heat maps, recordings, surveys, and feedback polls. Hotjar is a valuable tool for any website owner who wants to improve the user experience of their site.

  1. How Can You Use Hotjar?

You can use Hotjar to track a variety of user behaviors on your website, including:

  • Clicks: Heat maps show you where users are clicking on your website. This information can be used to identify buttons that are hard to find or pages that are not being scrolled down.
  • Scrolls: Scroll maps show you how far users are scrolling down your pages. This information can be used to identify content that is not being seen by users.
  • Hovers: Hover maps show you where users are hovering their mouse over your website. This information can be used to identify areas of your website that are attracting users’ attention.
  • Recordings: Recordings allow you to watch actual users interacting with your website. This information can be used to identify problems with your website’s design or functionality.
  • Surveys: Surveys allow you to collect feedback from users about their experience on your website. This information can be used to identify areas of your website that need improvement.
  • Feedback polls: Feedback polls allow you to collect quick feedback from users about specific elements of your website. This information can be used to make quick improvements to your website.
  1. How Much Does Hotjar Cost on a Monthly Basis?

Hotjar offers a variety of pricing plans, starting at $0 per month for the Basic plan. The Basic plan includes heat maps, recordings, and surveys. The Plus plan costs $39 per month and includes all of the features of the Basic plan, plus advanced features such as funnels and form analysis. The Business plan costs $99 per month and includes all of the features of the Plus plan, plus priority support and a dedicated account manager.

Undoubtedly, Hotjar is a powerful tool for website and app analytics, heatmaps, session recordings, and feedback polls. However, there are several Hotjar competitors in the market that offer similar or even more advanced features.

1. Crazy Egg:

Crazy Egg is a popular Hotjar alternative that provides heatmaps, scroll maps, and confetti reports to help businesses understand how users interact with their websites. It also offers A/B testing and user session recordings.

2. Mouseflow:

Mouseflow is another excellent Hotjar competitor that offers heatmaps, session recordings, and form analytics. It also has a unique feature called “Funnels” which allows businesses to track how users move through specific paths on their website.

3. FullStory:

FullStory is a powerful Hotjar competitor that offers session recordings, heatmaps, and conversion funnels. It also has a unique feature called “Insights” which uses AI to identify patterns and trends in user behavior.

4. Inspectlet:

Inspectlet is a Hotjar competitor that offers heatmaps, session recordings, and form analytics. It also has a unique feature called “Rage Clicks” which identifies areas on a website where users are experiencing frustration.

5. Smartlook:

Smartlook is a Hotjar competitor that offers heatmaps, session recordings, and conversion funnels. It also has a unique feature called “Events” which allows businesses to track specific actions taken by users on their website.

These are just a few of the many Hotjar competitors in the market. When choosing a Hotjar competitor, it is important to consider the specific features and functionality that are important to your business. It is also important to consider the cost of the tool and the level of support that is offered.

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